What is your in-store sales funnel and conversion rates? What are your real power hours? How to optimize staff planning according to traffic and occupancy rates? How powerful are your displays and promotions? How long do customers visit stay each day/hour or aisle?
iCape enables ANY retailer to measure multiple essential KPIs' and prioritize areas for improvements at store, region, cluster and chain level.
RETAIL ANALYTICS SOLUTIONS
CUSTOMER
COUNTING
QUEUE
MANAGEMENT
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STRATEGY & MEASUREMENT
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DEMOGRAPHICS
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QUEUE
MONITORING
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CUSTOMER TRACKING
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WORKFORCE
PLANNING
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RESTOCKING
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FRESH FOOD
PREPARATION
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CUSTOMER
COUNTING
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CONVERSION
RATE
RETAIL ANALYTICS BENEFITS
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Measure conversion rate per Store / Department / Aisle
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Reduce abandonment rates (visitors leaving the store without buying)
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Improve store efficiencies by staffing correctly – save unnecessary costs and re-invest it where your lost opportunities are
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Understand the impact of marketing on customer count and routes – enable true and data based ROI conversations
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Understand the impact of placement of marketing material or promotional ends
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Understand true retail space usage
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Understand retail store capacity and occupancy
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Influence store design based on real data
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Manage queues and wait times with predictive capabilities
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Ensure stock availability through predictive capabilities
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Ensure optimum staffing for both efficiency & customer service
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Improve ability to make short, medium and long term decisions
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Use real-time operational alerts to improve service rates and reinforce managerial routines
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Leverage real-time business alerts allowing your staff to reduce lost opportunities in real-time